exlamation perfume guide

Exclamation Perfume Review: Why This 80’s Perfume Is Still Popular?

Looking for a perfect way to pay homage to the 80s? The era that came along with so many goodies? There is nothing quite like a big throwback to the late 80s than wearing Coty Exclamation Perfume, a floral feminine cologne spray launched in 1988. Today I will bring you an Exclamation perfume review guide, a fragrance that will get you noticed wherever you go. 

Whether you were a teenager and one of the fashionable kids of the late 1980s, or if you were just a shy kid, you definitely remember the distinctive scent of Exclamation perfume by Coty that made a statement across your school hallway, leaving a trail behind of pure bliss without even uttering a word.

Exclamation is a highly successful fruity floral scent designed for Coty by IFF perfumers, who later launched the perfume in 1990 in the UK. In 1988 Coty Exclamation cologne spray was voted In the US as the Best New Fragrance and topped the best-ever list mass-market sellers for 1989. This flirty and fun perfume has been around for 33 years now.

A Brief History of the Coty Exclamation Perfume


Exclamation Perfume by Coty. Perfumer Sophia Grojsman designed this feminine scent, and Coty launched it in 1988 as the first original perfume designed for the contemporary, stylish young woman with attitude. The brand enjoyed immediate success, reaching the number one position in youth fragrances, which the brand holds even today. Coty Exclamation perfume already has two sister brands, Exclamation Dare and Exclamation Eau.

Coty Inc., a beauty brand established in 1904 by François Coty, has 107 perfumes. Coty introduced his first perfume, La Rose Jacqueminot, in 1904, while he made the newest edition in 2020. 

Coty designed fragrances in partnership with perfumers Christophe Raynaud, Henri Robert, Bernard Chant, Harry Fremont, Francois Coty, Sophia Grojsman, Phillippe Chant, Daphne Bugey, Ann Gottlieb, Vincent Roubert, Jean-Pierre Weil, and Carlos Benaim.

Coty is famous for making designer and celebrity perfumes like Jennifer Lopez, Marc Jacobs, Calvin Clain, Gucci, and David Beckham.

Key Features of the Perfume


This feminine perfume contains Fragrance, Fd&c Yellow No. 5. (Food coloring), Sd Alcohol 40 (a kind of diluted alcohol used in skincare and cosmetic products), Water, Benzophenone-2, Water, Fd&c Blue No. 1(food coloring), Fd&c Red No. 4(food coloring)

Alcohol is an essential ingredient, and alcohol causes the Exclamation scent to emanate from your skin. Without alcohol in your perfume, no one would notice that you are wearing perfume.

Levels of Exclamation Perfume

Coty cologne spray is composed of Synthetic or natural fragrance oil extracts diluted in high-quality alcohol or water. How the oil extracts are diluted determines how strong the Exclamation fragrance will be.

Eau de Cologne and Eau de Toilette are commonly interchangeable, especially in masculine scents. After Shave contains the smallest concentration of oil extract. The distinctive intensities of the perfume are as follows:

  • Eau de Cologne less concentrated with fragrance for up to 1 hour 
  • Eau de toilette concentrated with scent for up to 2 hours 
  • Eau de parfum concentrated with fragrance for up to 3-4 hours 
  • Cologne or Parfum Classic is the most highly concentrated with fragrance for up to 5-6 hours


Exclamation Perfume by Coty contains several distinctive scents referred to as Fragrance notes. 

  • The top notes are too light and last only for 5-10 minutes 
  • Middle notes last for over an hour or more, and you can smell them in about 15 minutes after wearing the perfume. 
  • Base or bottom notes last longer, generally for several hours.


The purpose of creating Exclamation scent testers is to help market the scent. Large retail stores are provided with testers to allow their customers to “test” Exclamation perfume before purchasing it. It’s precisely the same Exclamation scent found in full-size Exclamation bottles. Testers can be available in a variety of shapes and sizes of packaging. 

Some are available in plain white or brown generic boxes with or without caps. Some perfume bottles may have “Demonstration” or “Tester” written on them. Some perfumes even come without boxes, while others come carefully packaged. Regardless of the packaging, the fragrance’s quality is not affected. 

The content of the testers is similar to the full-price standard packaged perfume.

Pros and Cons of the Perfume


  • Versatile
  • Affordable
  • Nostalgic
  • Vintage
  • Readily available


  • The opening is very sharp
  • Not long-lasting.
  • Not recommended for people with allergies.

Notes of the Perfume

exclamation perfume

Ex’cla. ma’tion perfume for Women is a spicy and warm concoction of scented citrus, fruity, powdery tones that give a soothing, sensual, and warm scented sensation.

Top notes

Green, Apricot, Peach, and Bergamot Notes.

Middle notes

Orris Root, Heliotrope, Rose, Lily-of-the-Valley, and Jasmine 

Base notes

Vanilla, Sandalwood, Musk, Amber, Cedar, and Cinnamon 

How Does The Perfume Smell?

The Exclamation fragrance is categorized as a floral, oriental, and acute scent. Exclamation by Coty fragrance is a feminine scent containing a blend of Apricot, Peach, Sandalwood, and amber.

Designed for the laid-back woman, Coty’s Exclamation is a scent composed of a blend of notes. The notes make a scent you will live to remember; they include Peach, sandalwood, amber, and apricot. 

Since its launch in 1988, Exclamation by Coty has offered women a fragrance ideal for various casual functions, from a social drink with colleagues and friends to a morning family brunch. No matter where you wear it, this scent will undoubtedly make a great impression.

During the day, the scent is refreshing while captivating for nights. Green, Apricot, Peach, and Bergamot notes harmoniously open the fragrance. Juicy and invigorating, the fruits come back to life with the sweet aroma of green.

Orris Root, Heliotrope, Rose, Lily-of-the-Valley, and Jasmine unite in a charming bouquet of bewitching sweetness. Vanilla, Sandalwood, Musk, Amber, Cedar, and Cinnamon are found at the base, enhancing the scent with a spicy warmth.

The Longevity of the Perfume


This flowers fragrance lasts for 1-3 hours on your skin, but it stays on your clothes for hours. Although how long it lingers on your skin mostly depends on your skin type.

People with a dry skin type generally find the Exclamation scent wearing off after a shorter period than those with an oily skin type because the oily skin type has more natural moisture that retains the scent. The PH levels ( acidity level in your skin) also differ from person to person, and the PH levels will determine the reaction of each ingredient in Exclamation perfume.

For a more prolonged effect, try to layer your Exclamation perfume. Apply the Exclamation moisturizer, powder, or bath gel before wearing the scent itself for a longer-lasting result. Additionally, you can Apply the scent lower down on the body, on your ears and neck, and a light spray on your clothes or hair can last for a whole day.

Price and Packaging of the Perfume

This scent comes in an exclamation mark-shaped glass bottle, so if you like to show off your scents, the Exclamation is the type of scent you can proudly display. If you combine it with its classic oriental fragrance, you get a solid workhorse of perfume. The package dimension of Exclamation perfume by Coty is 11.2cmL x 7.9cmW x 3.6cmH

A 50ml bottle of Exclamation by Coty weighing 6.4 ounces costs $7.92 on Amazon

The Alternative of the Perfume

The notes of Exclamation perfume by Coty are similar to some of the well-known perfume brands. They include:

True Love Perfume by Elizabeth Arden

True Love Perfume by Elizabeth Arden

True Love perfume is an amber floral scent for women. True Love by Elizabeth Arden was created by perfume Sophia Grojsman and launched in 1994. The top notes are Peach, Apricot, Green note, and Freesia; middle notes are Rose, Iris, iris rhizome, Lily of the valley, Heliotrope, and Jasmine; the base notes are Cedar, Vanilla, Sandalwood, and Amber.

Love Again Perfume by Xquiscents


Love Again perfume is a scent for women. The top notes are Peach, Apricot, and Bergamot; the middle notes are Jasmine, Heliotrope, Rose, lily of the valley, Violet, and Ylang-ylang; the base notes are Sandalwood, Amber, and Musk.

Oh! De Moschino perfume by Moschino

Oh perfume

OH! De Moschino perfume is a Floral and Aquatic scent for women launched in 1996. The top notes are Bergamot, Mandarin, and Brazilian rosewood; middle notes are Stephanotis, Water lily, Lily of the valley Iris, Peony, Lotus, and Cyclamen; base notes are Heliotrope, Musk, Hawthorn, Sandalwood, and Iris Rhizome, 

OH! De Moschino is classified as a light, floral scent for young women at heart.

Princess Perfume by Vera Wang

Princess Perfume by Vera Wang

It is an amber floral perfume for women. Harry Fremont and Ilias Ermenidis designed Princess by Vera Wang and launched the fragrance in 2006. The Top notes are Apricot, Water lily, Mandarin, and Apple; middle notes are Guava, Tuberose, Dark chocolate, and Tiare flower and; the base notes are Amber, Vanilla, and Woody Notes.

The bottle resembles a jewel in the shape of a heart, very classy and stylish, a symbol of exceptional and romantic charm in lilac tones. The fragrance is packaged as Eau de Toilette in bottles of 30 ml, 50 ml, and 100 ml.

Fantasy Perfume by Britney Spears

Fantasy Perfume by Britney Spears

Fantasy is a gourmet fruity floral perfume created for women. James Krivda designed Fantasy by Britney Spears and launched it in 2005. The Top notes are Quince, Kiwi, and Red Lychee; Middle notes are Cupcake, Jasmine, white chocolate, and Orchid; the Base notes are woody notes, Musk, Orris Root, and Woody Notes 

Fantasy is Britney Spears’ second fragrance. It’s a love potion enclosed in a pretty bottle enhanced with Swarovski crystals. Fantasy is a gourmet and sensual fragrance.

Vents et Marées Perfume by Molinard

Vents et Marées Perfume by Molinard

Vents et Marées is a floral and aquatic fragrance designed for women and launched in 2007. The top notes are clementine, Mandarin orange, Blackcurrant, and Grapefruit; Middle notes are Freesia, Marine notes, Jasmine, Lily of the valley, and Rose; Base notes are Sandalwood, Ambergris, White Musk, Tonka bean, and Vanilla.

Accordes Harmonia Perfume by O Boticário

Accordes Harmonia Perfume by O Boticário

This is a Floral feminine chypre fragrance. The top notes are Kumquat, Petitgrain, Kiwi, and Mandarin; the Middle notes are Jasmine, Violet, Lily of the valley, ylang-ylang, Freesia, and Angelica; Base notes are Tonka Bean, Musk, Sandalwood, Virginia Cedar, Vetyver, Amber, and Oak Moss. 

Accordes Harmonia by O Boticário is a fragrance designed for a contemporary woman who lives in harmony with her time. It is a sophisticated and elegant fragrance.


Question: How do you prevent the Exclamation perfume from going bad?

Answer: Note that the perfume will remain intact until you open it. Store Exclamation scent in a cool, dry place away from light and heat, which can throw the ingredients of Exclamation out of balance. Any opened bottle of Exclamation should stay in its original box to lengthen its shelf life. 

Question: What was Exclamation perfume’s initial target market?

Answer: When Coty first released Exclamation perfume in 1988, and heavily marketed the perfume to teenagers and young women who were the companies’ initial target market. Additionally, this floral feminine fragrance’s price was made quite affordable for these schoolgirls.

Question: Are Exclamation Eau and Dare related to Exclamation by Coty?

Answer: Exclamation Eau and Dare are Exclamation’s perfume sister brands. Coty launched Exclamation Eau feminine spray in 1998 and Exclamation Dare floral scent in 1997 for confident women. Elizabeth Arden designed both.

Exclamation Perfume Review: Final Thoughts

If you’re in search of a perfume that will take you down memory lane, Exclamation perfume by Coty is the perfume to go for. This vintage scent evokes fond memories of childhood, especially if you grew up watching someone close to you wear it every morning before going to work. And if you were a teenage girl or a young lady, this floral scent is even harder to forget.

Have you started your Exclamation perfume shopping spree yet? What are you waiting for? The Exclamation perfume smells amazing and is great value for your money! What more do you need?

Scroll to Top